SELECTED CONCEPTS
Egyptian inspiration.
Distinctive expression.
Three self-initiated design studies exploring the identity, content and visual experience of fictional Egyptian brands.
TRIANGLE SOCIAL CREATIVE
Published social creative.
Designs from Triangle Media Agency’s own Facebook page, presented separately from our fictional brand concepts.
بتنزل كل يوم ومفيش مبيعات؟
صفحتك شكلها عشوائي؟
Concept portfolio: these are fictional brands and illustrative design applications, not commissioned client projects or evidence of campaign results.
CONCEPT PROJECT · Coffee / Brand identity
Daar Ben ↗
A contemporary coffee identity that draws on the warmth of Egyptian cafés and the visual rhythm of the Nile.
CONCEPT PROJECT · Food / Identity & campaign
Hetta Baladi ↗
An expressive Egyptian street-food concept built around familiar flavours, bold lettering and the energy of the street.
CONCEPT PROJECT · Home décor / Brand & digital direction
Nile Form ↗
A quiet, material-led identity for an imagined Egyptian home décor studio, connecting contemporary objects with a sense of place.
WHAT TO LOOK FOR
The idea behind the image.
01
A recognizable system
How colour, typography and recurring visual elements connect different applications.
02
A sense of context
How the visual language relates to coffee culture, street food or contemporary home objects.
03
A useful application
How the idea changes from a large poster to packaging, stationery or a digital presentation.
YOUR PROJECT
The next direction could be yours.
A real brief brings its own audience, product and constraints. These studies are a starting point for a conversation about the kind of experience your brand could create.
LET’S BUILD
Your next chapter
starts with a clear direction.
Share your business, the challenge and what you want to change. We can use that to shape a useful first conversation.
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